A new era for ACQUO: From places to powerful women

A new era for ACQUO: From places to powerful women

Posted by Julia Wiering on

We’re stepping into a new chapter at ACQUO of Sweden.


Up until now, our boots have been named after places — grounding each style in physical locations. But as of today, we're switching things up and instead, we're embracing something far more personal and powerful: the names of strong Swedish women.

 

Why this change?

We want each pair of boots to reflect more than just great Swedish design — they should embody strength, individuality, and inspiration. These are qualities we see in the women around us every day. So instead of referencing geography, we’re honouring brave women.

Because identity matters. And nothing says identity like a name.

 

From places to people

This shift is part of a larger movement we see in fashion today — where who we are matters more than where we're from.

Names like “Eva”, “Karin”, and “Vega” don’t just sound strong — they are strong. They reflect the women who wear ACQUO: confident, dynamic and unwilling to compromise on elegance or personality.

 

Close-up of model wearing ACQUO of Sweden over-the-knee black high-shine boots, styled with a black belted jacket –  captured in an urban outdoor setting


What it means for you

Same iconic ACQUO boots. New energy. When you wear your next pair, you’re not just wearing a design — you’re wearing a name that stands for something.

Because at ACQUO, it’s not just about where you’re from. It’s about who you are.

A final word

To the women who inspire us — past, present, and future — this one’s for you. ACQUO is more than fashion. It's a movement. It's a mood. And now, it's wearing a name that means something.

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